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Welcome to Innovate Africa With Dotun Adeoye

Infinite, sustainable growth ideas and examples for strategic thinking executives every Sunday

THE BLOG

Innovate Africa With Dotun Adeoye Every Sunday

Infinite, sustainable growth ideas and examples for strategic thinking executives every Sunday

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7 Reasons why business growth is a journey

I love business growth! I’ve been involved in dozens of companies as an employee, investor, and advisor. One thing that has become very apparent over time is that every business is unique. That means there isn’t a one-size-fits-all strategy or plan for achieving success—you have to create a customised plan that focuses on your strengths and resources.

Business growth is a continuous process, not an end goal.

Growth is a journey, not a destination.

You can’t achieve your business goals overnight. Growth is an ongoing process that requires constant work and effort. It’s not linear–it’s cyclical. The steps you take today will lead to new opportunities tomorrow, but those opportunities won’t be available if you haven’t done the hard work today (or yesterday).

You have to have the right mindset to achieve your business growth strategy.

To grow your business, you need to be open to change. It would help if you were willing to take risks and try new things. You must learn from your mistakes, adapt your strategy as necessary, and keep moving forward with confidence in yourself and your business.

It would help if you were prepared for challenges to make it through your business growth plan journey.

As you embark on your journey to grow your business, you need to be prepared for challenges. You will face many challenges along the way; some will be easy to overcome, while others may take more effort and time.

The most common challenges include

  • Lack of resources (money, time)
  • Lack of knowledge/skill set within your team or yourself

Business growth is about staying on top of what works and learning from your mistakes.

The growth journey is a constant learning experience. Learning from your mistakes will help you avoid making the same ones again, and it’s okay to make a few along the way. However, the most successful people learn from their own mistakes instead of someone else’s.

If you want to grow your business, you need to be willing to take risks and try new things–even if they don’t work out as planned! So don’t let fear hold you back; instead, use failure as an opportunity for growth by asking yourself how things could have been done differently or better so that next time, something different might succeed instead of failing miserably like last time (or something similar).

Your business can only grow with a plan.

While it may seem like a business can grow without a plan, nothing could be further from the truth. With a solid foundation, your company will continue and possibly succeed. But on the other hand, a good plan will keep you on track to achieve your goals and give you confidence in your abilities to grow in our fast-paced world.

The right kind of plan is flexible enough to accommodate any changes that might come up along the way and firm enough not to allow for significant detours or deviations from its core mission statement or values. It should also be based on your strengths as an entrepreneur (and weaknesses) as well as resources such as time, money and staff members who can help support those strengths when needed most during times of crisis or growth spurts within an industry sector where competition heats up unexpectedly due to new regulations being passed down by local governments requiring more stringent safety standards than ever before before.”

The business growth path will be different for every business.

Business growth can be challenging to plan for, especially if your business is new. The growth path will be different for every company, but some general strategies can apply to any situation.

Before you start planning your growth strategy, you must understand your business and its goals. You might find that some of the methods below don’t fit with your company or its needs–and that’s okay! Growth isn’t an exact science; every company has unique characteristics that make it special (and probably more interesting).

There’s no one-size-fits-all marketing strategy, business growth strategy, or plan.

The best plan is the one that is customised for your business. A cookie-cutter approach will only work if it considers your strengths and weaknesses, as well as the unique needs of your customers.

The best strategy will be flexible enough to change with the needs of your business–and this means being open-minded when new opportunities arise or challenges arise in unexpected ways.

No matter how much planning you do upfront, there’s no way around some degree of trial and error during this process; make sure to avoid getting stuck in analysis paralysis!

You can only expect the same tactics to work for some businesses, so you must create a customised plan that focuses on your unique strengths and resources.

You can only expect the same tactics to work for some businesses, so you must create a customised plan that focuses on your unique strengths and resources. For example, if you are an entrepreneur with a marketing background but need more experience in finance or operations management, it would make sense to hire someone with those skills (and delegate financial tasks) rather than trying to learn them yourself.

As part of this process, it’s essential to consider what skills are needed in-house and which ones can be outsourced to others with more expertise in specific areas of your business model (for example, web design).

Bottom Line

So, we hope you’ve found this post helpful in your journey to grow your business. Remember that growth isn’t just about making more money or getting bigger; it’s also about making sure you’re staying true to what got you here in the first place. So keep sight of what matters most–your customers, employees and community–and keep working hard!

Who am I?

I am Dotun Adeoye, a Business Growth Strategist & Author

I’ve built up my experience via serial entrepreneurship, consulting leadership roles in business growth, business development and product innovation in large companies worldwide in the last 30 years.

Today, I consult with businesses on how to sustainably grow their businesses, sustain infinite growth, and ensure business continuity irrespective of the business climate.

Hire Dotun Adeoye to Speak Virtually or In – Person at your company’s event to cover this or other topics. You can also get in touch via +44 203 097 1718 or dotun at dotunadeoye.com

 

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Innovate Africa

With Dotun Adeoye

Every Sunday

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 Teaching business leaders how to grow their businesses & leave their legacy.