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Welcome to Innovate Africa With Dotun Adeoye

Infinite, sustainable growth ideas and examples for strategic thinking executives every Sunday

THE BLOG

Innovate Africa With Dotun Adeoye Every Sunday

Infinite, sustainable growth ideas and examples for strategic thinking executives every Sunday

Mobile Apps Biz

Mobile Apps? Right for your brand?

Mark Zuckerberg of Facebook got our attention with his spending spree not long ago, buying WhatsApp for $19 Billion. Candy Crush has been a phenomenon. Business Apps like twitter’s Vine have been a phenomenal success.

Why should your business look into developing a mobile app product for customer engagement, public relations or any other business need? I will list out some reasons below:

 

  1. The PC is dying! It is an open secret that most of us are switching to mobile devices. So, it’s safe to say that most of your target customers are in the same boat.
  2. There are more mobile devices than the world population, currently 7 billion.
  3. 97% of mobile apps messages ( push notifications) are opened, compared to 4% for emails
  4. There has been a 400% growth in mobile searches in the last year
  5. It takes seconds to launch an app, it could take minutes for mobile sites in a bad reception area
  6. If appointment-making is crucial to your business, an app makes the appointment-booking process instant. Callers don’t get stuck on a busy line
  7. Apps work offline, mobile sites don’t
  8. A mobile app connects your business to “On-The-Go” prospects and customers
  9. Mobile is the fastest-growing industry
  10. Mobile is the most popular internet access choice today

 

Brands, businesses, governments and professionals are developing their apps. Why? It’s simply the most affordable and effective way of reaching customers today. I will like to hear from you in you are unsure, if you have a mobile app idea or vision etc.

Please send me an email today via [email protected] or call me directly for an initial conversation to give clarity to your app idea or vision. My direct dial is +44203 097 1718.

Published on 2014-06-25 09:53

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Innovate Africa

With Dotun Adeoye

Every Sunday

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 Teaching business leaders how to grow their businesses & leave their legacy.